You’ve undoubtedly pondered how optical illusions operate, given the abundance of articles on social media regarding mind-tricking visuals.
According to this report, just 1% of people are able to solve one of these photos. The panda in the picture is meant to be an animal that only a very small percentage of humans can see.
This is a mental trick known as the McCollough effect. When you stare at a colored grating for a few minutes, your brain will begin to perceive the black and white stripes as pink or other hues.
You can enhance or lessen the impact by tilting your head 90 degrees. You can undo the impact by rotating the induction photos. Additionally, the effect will last longer the more you examine the induction photos.
Since the stimulus is removed yet the sight remains, this visual illusion is known as an afterimage. According to scientists, it is caused by our visual system being continuously activated.
Vibrant hues have a greater effect on the visual system. When the colors aren’t there, they deceive it into thinking that you are.
When a camera flash remains visible after closing the eyes, the same phenomenon occurs. According to the Journal of Experimental Psychology, prolonged exposure to the rainbow gratings can have an effect that lasts longer than three months. This effect was named after the US psychologist Celeste McCollough Howard, who made the discovery. He dubbed the phenomenon a “contingent aftereffect,” which is a long-lasting delusion that affects the brain.
Using the pictures below, you can test it yourself; it won’t damage your eyes; it will only temporarily impair them.
Researchers are interested in how this phenomenon works, and some have hypothesized that it has something to do with the neurons in the visual cortex. According to other specialists, the brain is trapped and color-correcting the world. According to another group, it resembles a lack of color or a withdrawal sign.
An individual with severe brain injury was the subject of an experiment. Researchers believe that the effect takes place in the visual cortex because of this 1995 study that claimed the effect functioned with both black-and-white and red-and-green gratings. Julien Ciroux concurs with the findings of this study.
By alternately staring at the center for a few minutes, the two induction pictures can intensify the effect. After that, you can see red, green, or pinkish areas in this photograph.
Researchers demonstrated that if the induction image is green, the user will see green colors on horizontal grates and red colors on vertical grates. They also demonstrated that the red and green stripes created an afterimage. The colors were inverted with a red induction image. This effect is only possible with red and green.
Long periods of time can harm your eyesight, so be cautious if you’re trying to get this effect.
The Dangerous McCollough Effect
Scientists warn that this effect, which occurs when you stare at pictures of vertical and horizontal lines, could literally alter your day’s color, turning white and black into green and red for up to three and a half months.
Some people who have experimented with it online have experienced conflicting results. After five minutes of staring at the lines, some people experienced a terrible headache, which they describe as the most mind-blowing thing they have ever done to their brain.
Experts say that in order to undo the impact, you must gaze at the original colored images for half as long as you did the first time, but this time you must rotate them 90 degrees counterclockwise.
How can visual illusions affect the brain?
Because people’s brains attempt to interpret what they see and comprehend the world around them, optical illusions occur. Perception is created by people based on how they interpret what they see with their eyes. The brain is only tricked into perceiving things that may or may not be real in optical illusions.
Utilizing the McCollough Effect to Examine Visual Trickery
Numerous scientists have studied the McCollough Effect, and they are particularly curious to find out what kinds of people are most affected by it.
We provide the necessary materials and the experimental protocol below for anyone who are also interested in studying.